Toyota Trades Highlander Sport for New SE, Ups MSRP on 12 Toyota/Scion Models

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Toyota Motor Corporation today declared it is exchange the Sport cut on its favourite Scotsman V6 with a pricier, more full featured 2010 Special Edition (SE). The Scotsman SE 4x2 MSRP will be $32,480, while the 4x4 will $33,930, excluding destination and handling. The SE is whatever $3,000 more expensive than the outgoing Sport, placing it close to the Limited trim.

Toyota is also raising prices on 12 underway 2010 Toyota and Scion models including Corolla, Matrix, Scotsman and Scotsman Hybrid, RAV4, Yaris, Sequoia, FJ Cruiser, Tundra, Scion tC, xB and xD. Price increases vary from $100 for the Corolla up to $500 for the FJ Cruiser. Details on model/trim pricing increases are after the jump.

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